Everything Your Trade Business Needs Online

Five integrated services, one simple platform. Built from the ground up for trade businesses.

Web Design

Your website is your digital storefront. We build custom, mobile-first websites designed specifically for trade businesses — sites that load fast, look professional, and convert visitors into paying customers.

Every site is built from scratch. No templates, no cookie-cutter designs. We match your brand, your market, and your personality. Your customers will know they're dealing with a professional before they ever pick up the phone.

Delivery takes three days from kickoff. You'll review the design, request changes, and launch with confidence.

What's included:

  • Custom 5-10 page website built from scratch
  • Mobile-first, fully responsive design
  • Fast loading — under 2 seconds on any device
  • Professional photography and copy guidance
  • Contact forms and click-to-call buttons
  • Google Maps integration for local visibility
See Plans & Pricing →

SEO Optimization

A beautiful website means nothing if nobody finds it. Our SEO strategy is baked into every site from day one — not bolted on as an afterthought.

We implement LocalBusiness schema markup, optimize every page for your target keywords, and ensure your Google Business Profile is fully connected. The result? You show up when homeowners in your area search for the services you offer.

We track rankings, monitor Core Web Vitals, and make ongoing adjustments so you stay ahead of competitors who are still using outdated SEO tactics.

What's included:

  • LocalBusiness and Service schema markup
  • Keyword research for your trade and service area
  • On-page optimization (titles, descriptions, headings)
  • XML sitemap and robots.txt configuration
  • Google Business Profile optimization
  • Core Web Vitals monitoring and optimization
See Plans & Pricing →

Instant Email Responder

Speed to lead is everything. When a potential customer fills out your contact form, our system responds in seconds with a branded confirmation email.

That immediate response makes the difference between winning the job and losing it to the competitor who answered first. The customer gets a confirmation that locks in the conversation; you get a notification email with the full lead details.

No more checking emails between jobs or returning calls hours too late. The lead is captured and confirmed the moment it arrives.

What's included:

  • Instant, branded email responses to every form submission within seconds
  • Lead qualification questions built into the form
  • Notification email to the owner with full lead details
  • Customizable response templates
  • Fallback to human escalation when needed
See Plans & Pricing →

Appointment Booking

Stop playing phone tag. Our smart scheduling system lets qualified leads book appointments directly into your calendar — no back-and-forth required.

Set your availability, define your service areas, and let the calendar fill itself. The system sends confirmations, reminders, and follow-ups automatically.

You show up to the job. That's it. The scheduling, the confirmations — all handled.

What's included:

  • Custom booking calendar with your availability
  • Automatic appointment confirmations
  • Email reminders to reduce no-shows
  • Service area and job type filtering
  • Calendar sync (Google Calendar, Outlook)
  • Rescheduling and cancellation handling
See Plans & Pricing →

Owner Dashboard

See every lead, every booking, and every conversion in one place. The Owner Dashboard gives you full visibility into what's working and where your business is growing.

No more guessing which marketing efforts are paying off. Track lead sources, monitor response times, and see your booking rate at a glance.

Export your data to CSV anytime. It's your data, your business, your growth.

What's included:

  • Real-time lead tracking and status updates
  • Booking analytics and conversion rates
  • Lead source attribution (Google, direct, referral)
  • CSV export for all lead data
  • Response time monitoring
  • Monthly performance summaries
See Plans & Pricing →

Frequently Asked Questions

Answers to common questions about our services.

How quickly can you build my website?
We deliver your custom website within three days of the kickoff call. This includes design, development, SEO setup, and your review period.

Do I need to provide my own content and photos?
Not necessarily. We help with copywriting guidance and can work with whatever materials you have. We also provide stock photography options and can coordinate professional photography if desired.

How does the instant email responder work?
When a visitor submits your contact form, our system sends a branded confirmation email within seconds. It acknowledges their request, lays out next steps, and confirms the conversation is open. You receive a notification email with the full lead details at the same time.

What if I already have a website?
We can rebuild your site from scratch or migrate your existing content to our optimized platform. Most clients see significant improvement in load times, SEO rankings, and lead conversion after the rebuild.

Can I make changes to my site after launch?
Absolutely. Market Lock includes ongoing content updates within 1 business day. With Website Only, you can request changes at any time and we'll provide a quote for the work.

Do you work with businesses outside of Massachusetts?
Yes. While we primarily serve trade businesses in New England, our remote process allows us to work with clients nationwide. The entire process — from kickoff to launch — happens online.

Is there a contract or long-term commitment?
Website Only has no long-term contract — it's a one-time purchase. Market Lock carries a 6-month commitment so we can earn the exclusivity we're granting you, after which it continues month-to-month and you can cancel with 30 days notice.

Ready to get started?

Book a free 15-minute call and see exactly how LeadTrade can grow your business.

Book a Free Call →